We’re on a mission to
democratize retirement

Our North Star will always be doing right by you– the small business with big dreams.

  • Our mission is personal
    We wanted to see change, so we decided to create it. We are building the retirement solution we would want for our parents, our children, and ourselves.
  • Built for small business
    From our plan to our platform, we design for your needs. We advocate for small businesses each and every day in an industry that caters to large corporations.
  • Simple is powerful
    We are bypassing everything that makes financial services complex to get you the knowledge that you need, so that you can take your future into your own hands.
jean

How it started

Our Founding Story

As a child growing up in Los Angeles, our founder Jean watched her immigrant parents work tirelessly to provide for their family and employees.

As owners of a grocery store and a restaurant, Jean’s parents valued education and hard work. While her parents took care of everyone around them, they didn’t formally invest in their own retirement, leaving them vulnerable in their later years. Jean’s parents are an all too familiar story in the US; equal parts inspiration and cautionary tale.

After a career in financial services, Jean decided to start Penelope - a 401(k) platform focused on micro and small businesses. Today, Jean and the Penelope team are on a mission to enable every small business owner and employee to build a bright financial future.

Our team

Yola
Yola
Customer Success
Eelke
Eelke
Product
Josh
Joshua
Growth
Devon
Devon
Growth
Ashley
Ashley
Customer Happiness
Jackie
Jackie
Customer Happiness
Arnoud
Arnoud
Product
alissa-headshot
Alissa
Product